A VPN should be used if you are using IPTV or torrent, it's just silly if you don't. It's not about whether they keep logs, but Sly have a court case to allow ISP traffic monitoring which is how ISP blocks come about.
The high peak in streaming traffic during EPL games make it obvious when you have several hundred people connecting to a single IP a 3PM on a weekend. A VPN hides that traffic from your ISP and therefore protecting you and the longevity of your provider, it's not even about the logging. Even IF the logs are shared, well they first of all need to know that you were doing something that you shouldn't have, the VPN encrypts that traffic.
There are already cases where there have been arrests for watching it in the UK and other countries.
As for speed drops, why not just set that app to automatically turn on, only for the specific apps such as those used for watching this? Even if your speed drops by "60%" it makes no difference as you don't need high speeds to stream. And these streams didn't come about overnight, and as others have said have been around for a while. So why would they go now that the games are about to start again?
If the EPL blocks kick in, and a VPN can simply be turned on... then so what?